0:00:11.8 Mike Vacanti: Hello Jordan.


0:00:12.8 Jordan Syatt: What’s going on, Michael?


0:00:15.0 Mike Vacanti: Back in New York City for a big, big month of March.


0:00:18.8 Jordan Syatt: The Team is back together again.


0:00:21.0 Mike Vacanti: We are back in person. No more Skype. No more internet issues. No more connectivity. I don’t know what that means. [chuckle]


0:00:30.1 Jordan Syatt: Connectivity issues.


0:00:31.0 Mike Vacanti: Connectivity issues.


0:00:31.4 Jordan Syatt: ‘Cause the last time we tried recording this, we got about five minutes in, and then your service was bad and then you went on full monkey till and you were like, “We’re doing this next week.” [laughter]


0:00:42.7 Mike Vacanti: No, it wasn’t even… The internet actually went down in the complex that we were staying in.


0:00:47.7 Jordan Syatt: Oh! Got it, got it.


0:00:48.0 Mike Vacanti: Because my girlfriend was on a work call and the app crashed and it…


0:00:52.2 Jordan Syatt: I didn’t know that; you didn’t tell me that.


0:00:53.5 Mike Vacanti: We did an unplug re-plug, that didn’t work it was probably a half hour to 45 minutes before it was up and running again, so that’s not why we’re back here, but it’s one of the benefits we’re back here to finish… Our book.


0:01:05.9 Jordan Syatt: We haven’t done… Oh yeah, yeah, finish the book. I keep forgetting. [laughter] We have an intense writing schedule this month…


0:01:13.9 Mike Vacanti: Yeah, the month of March is gonna be… I’m gonna be in Jordan’s apartment, every single day, just banging the drums.


0:01:20.1 Jordan Syatt: And by that he means forcing me to really sit down to write. [laughter]


0:01:25.0 Mike Vacanti: A jay enough heat. We got… I sent you that nice long email that a podcast listener shared saying how much he enjoys the… Basically enjoys the show in general. But he commented on the introvert, extrovert interplay between us, which I thought was funny.


0:01:41.4 Jordan Syatt: How’s it feel to be back in New York?


0:01:43.5 Mike Vacanti: Terrible. [laughter] City sure ain’t what it used to be. [laughter]


0:01:52.9 Jordan Syatt: Just the brutal honesty.


0:01:55.9 Mike Vacanti: I’m a vitamin D guy. We know that and I was down in South Florida and in a place that had more space and now I’m back here, but back here for a purpose, for a reason, and I’m excited about being in person. I’m already enjoying the podcast more in person, face-to-face. And I’m a member at Jordan’s home gym, the cave, workout number one later today. So yeah, it feels good to be back. How are you?


0:02:23.2 Jordan Syatt: We’re gonna do the workout after the podcast? How’s that gonna work?


0:02:26.1 Mike Vacanti: Probably later today.


0:02:27.0 Jordan Syatt: Cool.


0:02:28.6 Mike Vacanti: I’m thinking.


0:02:29.0 Jordan Syatt: We wrote out the whole workout down yesterday, we got… Should I read the workout?


0:02:33.9 Mike Vacanti: Read the workout.


0:02:34.1 Jordan Syatt: Just a quick little workout.


0:02:35.7 Mike Vacanti: A little upper body work.


0:02:37.0 Jordan Syatt: All superset based. So we’re gonna superset weighted push-ups with sand bag rows. I like the sand bags.


0:02:43.1 Mike Vacanti: Yeah. Me too.


0:02:44.0 Jordan Syatt: I like the sand bags a lot. I think those are super underrated in most gyms.


0:02:47.6 Mike Vacanti: Especially for a lot of things, but I really like them for weighted push ups.


0:02:51.0 Jordan Syatt: Yeah, yeah, it’s just comfortable to put on top of you and the weight plates, the fall off, it’ll be weird, but the sand bags, they’re stable and they’re comfortable. Same for hip thrusts as well, by the way.


0:03:01.0 Mike Vacanti: Yeah.


0:03:01.6 Jordan Syatt: With the hip thrusts they’re really good.


0:03:02.8 Mike Vacanti: Especially a single leg hip thrust with a sand bag…


0:03:06.0 Jordan Syatt: Yeah, yeah, absolutely. Next superset just kettlebell row, and then you can hear the sirens outside. This is another… I think for me, that’s the number one thing I don’t like about New York is the sirens are so loud. Last night, I put up on my story at 11:00 PM, they were drilling right outside the window, just… It’s always loud. It’s just… Did you hear that?


0:03:27.8 Mike Vacanti: I slept through it, but someone else didn’t and wasn’t pumped this morning.


0:03:33.3 Jordan Syatt: Alright, next superset kettlebell rows, eight per arm with dumbbell overhead press standing, single arm?


0:03:38.6 Mike Vacanti: Yep.


0:03:40.5 Jordan Syatt: Or eight per arm. Then the last superset, not a crazy, crazy intense workout, alternating curls by 10 with a band pull apart by 15. This is… I think this is a good example of just doing a workout to get a good workout in, not because we’re trying to…


0:03:54.8 Mike Vacanti: Dude, the thing is even if I was four months into a bulk, I think I would maybe be doing six to eight more sets than this within a workout, but this isn’t that far off of a volume that I can… At least four days a week that I can maintain muscle in a deficit or build muscle in.


0:04:18.5 Jordan Syatt: I think that’s something that goes off and overlooked is the… It’s relatively easy to maintain muscle. You don’t… You can significantly reduce volume and still maintain it. I think a lot of people who hear that workout will be like, “Yeah sure, what is that? Six exercises, it’s not that much, it’s not that many reps per muscle group”, but that’s the cool part about at least maintaining muscle. You can reduce volume and maintaining muscle is relatively easy. To gain, obviously, we would need a little bit more on a weekly basis, but even you said it’s not that far off from what you would do even if you were in a gaining phase.


0:04:52.0 Mike Vacanti: Yes. And a lot of people I have found who really like high volume workouts are nowhere near failure on their sets, or they are near failure, and the reason is because they have a 75-minute workout with almost no rest because they’re getting so much volume from just this move, this move, this move, this move, just jamming it all in at a weight so far away from their one rep max. I plan on you putting that 65-pound sand bag on my back later today and banging out those push-ups with nice tempo and that’s just… That’s a fundamentally different workout than double the volume with less intensity.


0:05:29.5 Jordan Syatt: Yeah. And you prefer the higher intensity lower volume style workouts.


0:05:35.0 Mike Vacanti: Yeah, we could say that, although I don’t even know if it’s subjective, I think I prefer it because the research prefers it…


0:05:40.8 Jordan Syatt: Yeah, yeah. It’s also… It’s more comfortable. I would rather do one or two high intensity sets and then be done as opposed to eight lower intensity, higher volume sets, not only just because the research shows it, but also because joint health, the risk of injury is significantly lower. Mentally it’s… I can psych myself up for one or two sets, but if I’ve got eight sets ahead of me, six sets ahead of me, I think that’s sucks.


0:06:11.7 Mike Vacanti: Yeah, we’re not at points in our life when we’re gonna do [chuckle] eight sets of the same exercise consistently month after month, year after year.


0:06:18.0 Jordan Syatt: Not like that 22-year-old, high T anger. [laughter]


0:06:20.9 Mike Vacanti: So angry. Anger is such a good mode… Nice segue because I have been not angry whatsoever recently, and it’s just funny to me how connected that has been historically to creative output and effort in general. It doesn’t have to be obviously, but for both of us historically, we have used anger for… To create something.


0:06:47.8 Jordan Syatt: Something improved like you’re trying to show everyone…


0:06:48.8 Mike Vacanti: Yeah. The chip on your shoulder.


0:06:50.0 Jordan Syatt: Yeah. [laughter] Exactly. And it definitely has a place, but life is much more calm without it.


0:06:58.7 Mike Vacanti: Yeah.


0:07:00.0 Jordan Syatt: It’s much more relaxing, sleeping a little bit, get your sleep, enjoy your morning coffee as opposed to wake up and just rage. [laughter]


0:07:08.6 Mike Vacanti: I think in the last… [chuckle] Wake up to an alarm at 4:30 and just be angry…


0:07:15.5 Jordan Syatt: And just dive in your DMs looking for people to argue with. [laughter]


0:07:23.0 Mike Vacanti: You and I have both… You’re… We talked about this in the last few months at some point, but your sleep game over the last 12 to 18 months is drastically different than, let’s say, during those three years with Gary.


0:07:34.6 Jordan Syatt: Oh my God.


0:07:35.0 Mike Vacanti: But even my sleep over the last month, because I don’t think I’ve talked about it on the podcast, and I usually jinx myself when I talk about something that I’m doing in public and then just stop, but in the last month, I’ve brought my caffeine down to unbelievably low levels for me. Meaning half a cup of home brewed coffee per day, no pre-workout, no coffee later in the day. So it’s just maybe 80 milligrams per day, whereas for a decade, I was probably realistically, averaging close to 400 which… The recommended dosage for… Or the recommended maximum daily dosage for heart health, and I’m sleeping nine or 10 hours a night every single night like a baby.


0:08:25.6 Jordan Syatt: That’s awesome.


0:08:26.1 Mike Vacanti: And I feel great. And yeah… But I think there’s something to having high caffeine sensitivity for me personally, that makes that… You can have a cup of coffee at 9:00 PM and be asleep at 10.


0:08:40.9 Jordan Syatt: Oh! I could have a double espresso at 10 and be asleep by 10:20 no question about it. But yeah, you’ve always been much more sensitive to caffeine than I have. And you’ve said you drink caffeine and you feel it… Your heart goes crazy. And for me, I’m… I drink caffeine, it’s like drinking water, it’s… Yeah. [laughter] And it’s not because I’ve adapted to it, just because I’ve always been that way. I’ve always… Even when I first started drinking coffee. I think there are some coffees that I have that I’ll get a real buzz off, but ever since I was young, I never got… It was rare for me to get that…


0:09:21.0 Jordan Syatt: I think the first time I actually really started to feel that was the first time I tried a Red Bull, then I was like, “Oh okay!”


0:09:27.0 Mike Vacanti: I was just gonna say you’ve… I think you’ve texted me in the last several months, and hadn’t had a Red Bull in a while, ’cause we switched over to Monster and you were like, “Red Bull just hits different.”


0:09:37.8 Jordan Syatt: Yeah. It really does. I don’t know why.


0:09:40.9 Mike Vacanti: And a normal can of Red Bull, the standard size can they sell in the store is 84 milligrams, and even the big Red Bull is I wanna say 120 milligrams. Whereas a Monster is 140, a Bang is 300, Legion pulse is 350. So there’s…


0:09:57.4 Jordan Syatt: There’s other things in it for sure, ’cause it’s… I get the tiny… I don’t get Red Bull really, but when I did, I would get the small one… But there’s something else in it that I think really hit as opposed to the caffeine.


0:10:08.9 Mike Vacanti: Yeah. So you’re accusing Red Bull of putting illegal substances in their beverages. [chuckle]


0:10:14.7 Jordan Syatt: What else do they put in there? It’s not just caffeine. Is it?


0:10:18.0 Mike Vacanti: I actually don’t know.


0:10:20.5 Jordan Syatt: I don’t think it’s just caffeine ’cause Monster isn’t just caffeine either. Monster, they’ve got a whole bunch of other stuff. They’ve got Taurine, right? They’ve got…


0:10:26.5 Mike Vacanti: Oh yeah, yeah. No, it’s Red Bull that has Taurine.


0:10:30.3 Jordan Syatt: Interesting, I don’t know, I need to look that up. Yeah, Red Bull hits different for sure.


0:10:35.0 Mike Vacanti: But… And I would give this, I actually have a client who I recently… He historically is on 700 milligrams per day. And if this is something like caffeine dosage that you’ve never really looked at, it’s worth looking at if you’re someone who drinks a lot of coffee and caffeinated beverages in general because a large Starbucks coffee is 440 milligrams, which is a lot… If you’re having a large coffee in the morning and then maybe you’re having a latte or an energy drink or pre-workout or something later in the day, you’re pushing 60-700 milligrams per day, and that’s what this client was ingesting and…


0:11:12.9 Jordan Syatt: Interesting.


0:11:13.9 Mike Vacanti: And sleeping…


0:11:14.8 Jordan Syatt: Put their sleep off?


0:11:16.5 Mike Vacanti: No not to him ’cause he’s a grinder. It’s my tax guy.


0:11:21.0 Jordan Syatt: Got it.


0:11:21.7 Mike Vacanti: Tyler McBroom, and I think he probably sleeps six, maybe five to six, but it’s just he’s going all day; he’s got a family, he’s doing all… He’s running business, but when we did reduce caffeine a bit, his sleep quality improved and the amount of sleep he was getting improved some. And then hunger was down a little bit, it became easier for him to be in a calorie deficit.


0:11:50.6 Jordan Syatt: It sounds obvious when you say it like that, but it is… A lot of people are like, “I really struggle with sleep. I really struggle with sleep”, and they’ve never tracked caffeine. I think a lot of people are having way more than they think they are, right? It’s like calories. They’ve never tracked it, they don’t realize that, “Well, I’m having coffee here, I’m having this Starbucks one, I’m having whatever this is,” it can quickly add up.


0:12:09.7 Mike Vacanti: And for many… If you’re like Jordan, it probably doesn’t affect you, although you have even said you don’t drink. You enjoy caffeine, but you’re not slamming tons of caffeine all day for the energy.


0:12:23.6 Jordan Syatt: I usually don’t finish a full coffee. It’s funny ’cause my girlfriend will be like… She’ll be like, “You just leave your coffees around the house.” I do that with all my drinks with… Literally with everything, waters, seltzers, cranberry juice, coffee everything, I just leave it around the house. I’ll have a few sips and I’ll put it down. And for me, if I get a hot coffee and then it gets lukewarm, I’m done with it. And I feel heating it up, it just doesn’t taste the same. Once it’s already… Warm, I’m done, so I’ll maybe drink a quarter of it to a half, and then sometimes I’ll have two or three of those a day, but that adds up to about one cup. So I’m not downing tons of coffee.


0:13:02.4 Mike Vacanti: Which is interesting because you do that because you enjoy it, the taste, the feel, the… The smell of the whole process…


0:13:06.6 Jordan Syatt: Yeah. The smell of it, I really like the smell and the taste a lot.


0:13:10.2 Mike Vacanti: You’re not…


0:13:11.8 Jordan Syatt: I’m not chasing a high.


0:13:12.6 Mike Vacanti: Yeah, you don’t need that for the output that comes with it.


0:13:17.0 Jordan Syatt: Correct. Yeah.


0:13:17.6 Mike Vacanti: It’s not like putting gas in a car to function. You could not have coffee during the day and still do all your work.


0:13:24.5 Jordan Syatt: Yeah. There are some days were I’ll go just without trying, I just don’t even notice it, I just won’t have a coffee. Yeah.


0:13:30.0 Mike Vacanti: Yeah, so…


0:13:30.6 Jordan Syatt: Which is gonna be very interesting for this next YouTube video…


0:13:34.6 Mike Vacanti: Yeah, you’re only drinking coffee…


0:13:37.9 Jordan Syatt: For 24 hours. So I’ll eat regularly, everything else will be regular, but the only beverage that I’m gonna allow myself to drink is coffee because I still get… It’s one of the most contested things that whenever I talk about it on social media, I’m like, “Yeah, coffee doesn’t actually dehydrate you.” People lose their shit. And so I’m like, “You know what? Screw that. I’m just gonna do it for 24 hours.” And I’m sure some people are gonna find flaws in it, but I actually… I already interviewed Spencer Nadolsky for the video. We did a Skype call that I interviewed him and I got his hypothesis on what’s gonna happen and why, and then I got his… ‘Cause the main concern that I had was: Are people gonna be upset with my measurement of hydration? ‘Cause the way I’m measuring hydration is my pee. So I went on Amazon and I got these specimen cups. So I’m gonna pee into these cups.


0:14:25.7 Mike Vacanti: Oh, not just pee color, but there’s a hydration test you…


0:14:29.6 Jordan Syatt: No, it’s just pee color. But…


0:14:30.7 Mike Vacanti: I see. I see. Okay.


0:14:31.2 Jordan Syatt: I don’t wanna piss in my kitchen cups. [laughter]


0:14:34.6 Mike Vacanti: I thought you were just gonna do it in the toilet and then look at the…


0:14:37.6 Jordan Syatt: No, but it has to be on camera for people to see it. So…


0:14:38.8 Mike Vacanti: I… Okay. I’m with you. [laughter]


0:14:41.0 Jordan Syatt: And I’m not gonna be like, “Oh, oh, that was my penis! Sorry! [laughter] Sorry about that.” [laughter] Just to watch this stream going to the toilet… [laughter] These are all the things that this morning as I’m planning the video, I’m thinking about like “Alright, as in terms of the shot of this, I can’t just take the video and just show the stream shooting into the toilet.” So I got these clear cups. And I was actually, I was talking to Spencer, I was like, “Is this a legitimate way to measure hydration?” He was like, “Honestly, yeah.” He’s like, “There are other ways”, but they’re all… There are flaws to it. And he’s like, “If we’re talking about measuring hydration for athletic performance, it would be different.”


0:15:21.7 Jordan Syatt: He’s like, “Mainly because such a teeny tiny reduction in hydration can radically affect athletic performance; 3% reduction in hydration can really negatively affect the athletic performance in a sport.” But in terms of just measuring hydration status for an individual on a day-to-day basis, pee color is actually a very accurate way to do that. So…


0:15:48.4 Mike Vacanti: What color’s your pee normally?


0:15:50.4 Jordan Syatt: My pee, it’s usually not just clear, but it’s usually a mix of… It’s…


0:15:55.9 Mike Vacanti: Lemonade.


0:15:57.7 Jordan Syatt: Yeah, light lemonade, like light lemonade. It’s not yellow.


0:16:02.7 Mike Vacanti: Interesting.


0:16:02.9 Jordan Syatt: Light lemonade. I never thought we’d talk about that on the podcast, but yeah, light…


0:16:07.6 Mike Vacanti: I think I’ve talked about that in articles.


0:16:09.6 Jordan Syatt: Oh, really? What’s your pee color?


0:16:12.6 Mike Vacanti: Between light lemonade and…


0:16:15.3 Jordan Syatt: Fresh lemonade? [laughter]


0:16:18.2 Mike Vacanti: No, sometimes it does push clear. I’m a big water guy, ’cause I feel so good when I’m over hydrated.


0:16:20.4 Jordan Syatt: Yeah, you’re a big water guy. Yeah. Sometimes it’s clear, but not always. If it’s always clear, I feel you’re peeing all the time, you’re drinking non-stop. For it to be always clear, that’s tough.


0:16:32.3 Mike Vacanti: Yeah, it absolutely is. And probably not a goal. I… Lemonade is that. What you don’t want is…


0:16:38.9 Jordan Syatt: Dark.


0:16:39.3 Mike Vacanti: Yeah, I think of… I think of the urinals in my middle school… They just reeked and no one flushed them ever for whatever reason. So there was just brown dark piss, like syrup in these urinals and…


0:16:56.2 Jordan Syatt: Just not good.


0:16:57.9 Mike Vacanti: No, not good at all. And this was before football practice, middle school football, and so you have all these dehydrated kids out there in the 70-80 degree heat.


0:17:08.8 Jordan Syatt: Yep. I just remember the… When I was wrestling and I would purposely de-hydrated myself in order to make weight and the… Trying as hard as I could to push out a little bit of pee, just to reduce my weight more for competition, the color of my pee then… The little bits that would come out was just dark, just legit dark. And I was exhausted and I was light-headed and it would just wasn’t good, so it’ll be interesting to… Spencer was saying that his prediction is he doesn’t think the color of my pee is gonna change at all. He’s like, “As long… ” I told him, I think the hardest part about it is gonna be actually forcing myself to drink that much coffee because I’m gonna do jiu-jitsu, I’m gonna strength train that day.


0:17:56.3 Jordan Syatt: I’m gonna probably get a little workout in and I’m… The only thing I’m gonna be able to drink is coffee. I did ask him, I was like, “Do you think it’s okay if I have iced coffee?” And he was like, “I don’t see why not, because even if you’re not having iced coffee, it’s again, just water filtered through a bean.”


0:18:10.9 Mike Vacanti: Iced… I’m… Would be completely fine with coffee versus iced coffee. I don’t see a difference there.


0:18:15.7 Jordan Syatt: Yeah, yeah.


0:18:16.8 Mike Vacanti: What are you measuring it against? Just AM versus PM? Or are you gonna take…


0:18:19.9 Jordan Syatt: 24 hours. So I’m just gonna take all… I’m… I hope… I don’t think I pee more than 10 times in a day. I got 10 cups.


0:18:28.0 Mike Vacanti: Got it.


0:18:28.3 Jordan Syatt: So I’m just gonna take them all and look at them.


0:18:32.6 Mike Vacanti: You don’t think that adding… I don’t wanna make the video more work than it has to be, especially if you’ve already talked to him, but I feel getting day before and day after too…


0:18:43.7 Jordan Syatt: Yeah. I’m not gonna do that. It’s just… [laughter] I’m just gonna do a 24-hour, ’cause I think when most people think about… There are people who are like, “Oh no, I don’t drink coffee ’cause it dehydrates me.” It’s like, “You think having one cup of coffee is gonna dehydrate you in a matter of hours? Or what? What do you think is gonna happen?” So for me, it’s… We’re just gonna look at it all throughout the day, every time I pee I’ll collect it and then we’ll look at it at the end of it. And just look, it stayed… My hypothesis is that it’ll stay relatively consistent.


0:19:13.5 Jordan Syatt: I would imagine that after jiu-jitsu if I pee it’ll be a little bit darker, just ’cause I’ll have already sweat out a lot and it’s gonna be hard for me to just chug coffee in the middle of jiu-jitsu but otherwise, it’ll come back.


0:19:23.5 Mike Vacanti: I’m excited. This not only works that hypothesis, this also works the hypothesis that you are not very sensitive to caffeine when it could be that you just don’t drink that much.


0:19:35.7 Jordan Syatt: That actually… [laughter]


0:19:36.5 Mike Vacanti: What if you drink a legitimate 10 cups of coffee during the day, and you’re freaking out bouncing off the walls…


0:19:44.3 Jordan Syatt: Yeah. I’m gonna try and get different types of coffee too. So I’m gonna get natural cold brew from Starbucks. I’m gonna get a shot of espresso at one point, just ’cause. I wanna get as many shots as I can of me getting different types of coffee.


0:19:57.0 Mike Vacanti: It’ll make the video more entertaining too.


0:19:57.3 Jordan Syatt: It’ll make the video better. Yeah, yeah, rather than just me making it in the Keurig at home. Yeah some Turkish coffee.


0:20:02.5 Mike Vacanti: When are you doing this?


0:20:03.7 Jordan Syatt: I think tomorrow.


0:20:05.6 Mike Vacanti: Oh wow!


0:20:05.7 Jordan Syatt: Yeah. Are you and I working out tomorrow? ‘Cause if we are then…


0:20:08.4 Mike Vacanti: Yep.


0:20:08.7 Jordan Syatt: Yeah. Sweet.


0:20:08.9 Mike Vacanti: We’re working out. We’re writing, this is good. I’m excited for this.


0:20:12.5 Jordan Syatt: Yeah. It’ll be fun.


0:20:14.3 Mike Vacanti: Nice, man.


0:20:15.4 Jordan Syatt: Yeah, that’s it, man.


0:20:17.7 Mike Vacanti: What else is… Oh! You did your TED talk.


0:20:20.7 Jordan Syatt: Oh! God, should I tell that story?


0:20:24.2 Mike Vacanti: I loved it. Yeah.


0:20:24.6 Jordan Syatt: This was… I told my… The inner circle, they thought it was hilarious. Yeah. It was funny. You said something after the TED talk that… To the effect that people don’t know… People you don’t know what you don’t know, but you don’t know what goes into it. It’s like people hear TED and they just think, “Oh, it just must be a flawless, seamless production.” And I think probably usually under normal circumstances it is…


0:20:49.8 Mike Vacanti: And part of what I was saying wasn’t even, it was that plus this… A lot of people have a desire to have what they see others have. Like, “Oh, I want… ” Whatever it is, “I want that many followers, I want that many subscribers, I want to be on that platform, I want to be able to do what that person’s doing, I know as much as them.” But those people don’t see how the sausage is made. They don’t see the behind the scenes, they didn’t see how much time and prep went into writing the entire talk, went into memorizing, went into all of these things. And then what happened when you were actually recording it?


0:21:26.3 Jordan Syatt: I’ll start by saying… I spent… It took me probably a month to write the whole thing, going back and forth with TED. And then it’s been a year since that happened because we were gonna do it a year ago ’cause of… But then COVID. And then three weeks ago, they were just like, “Hey, we’re gonna send someone to your apartment, so you gotta memorize the whole thing.” I was like, “Oh geez.” So I basically procrastinated until a week out, and then I memorized this entire 10-page speech in a week.


0:21:54.6 Mike Vacanti: Because that’s what they require, even for all of their talks, they require you to have the manuscript, get it approved, and then memorize the entire thing, which is very different than speaking…


0:22:04.3 Jordan Syatt: Correct.


0:22:05.6 Mike Vacanti: Very different than making any kind of content.


0:22:06.8 Jordan Syatt: I always say I never give the same seminar twice, the same… Everything is always different. And I do a lot of Q&A, and open discussion, and I feed off the audience. This is… I’m just talking. And the time limit is 18 minutes. I don’t like having a time limit, it’s… And for me, if I have to memorize a speech and I deviate from the line a little bit, then my mind starts like, “Whoa! Wait, you screwed something up!” And then I… It doesn’t go well with my brain. It’s like if I feel like if I’m gonna do something, it has to be as I wrote it, which is why I think I just like going off the cuff for most of my talks because I don’t have to plan anything.


0:22:40.0 Jordan Syatt: I know what I talk about and I can talk about it for hours. But there’s 18-minute time limit. So they were like, “Alright, we’re gonna send this videographer to your apartment.” And this is… I don’t know this videographer, I’ve never met him before. I was like, “Okay, cool.” He comes over. His a guy… His name is Baras, he’s from Turkey. And this guy… Super odd… Super, super odd, and he’s got… His eyes are bulging out of his head, and I’m like, “Okay, what’s up man? Welcome, come into my home, I’ve never met you before, but come on in.” And without going all into the excruciating details, we go into the first take and just for whatever it’s worth it’s Baras… This Turkish guy I’ve never met before in my apartment right in front of me. I have a small New York apartment. He’s right in front of me with the camera, with a bright light shining in my face.


0:23:30.7 Mike Vacanti: Hang on. Hang on. Before the first take, Jordan’s a really good person and makes people feel welcome and talks to them, and you were talking to him and it came out that you had coached Gary? [chuckle]


0:23:45.7 Jordan Syatt: Oh he freaked out. He freaked out. He was like, “Gary’s the reason I’m here. I love that man, I’d do anything to meet him!” Just going off. And he went from pretty quiet when he first walked in to just over the top. It looked like he was just on meth. He was going crazy. And so that whole… That happens, and then we set up the camera and then we have to get the TED organizers on a Zoom call so they can make sure that it fits the TED requirements for the talk. So the TED organizers are on the Zoom call. Baras is here setting up the camera with the light right in front of me. And I’m going through the speech in my head, just… I feel comfortable and confident that I’d memorize it.


0:24:24.4 Jordan Syatt: So in my head, I’m like, “I’m just gonna do one take and be done. One take and done, it’ll be about 17 minutes, my talk is about 17 minutes and I’ll be out.” So I am about 14 minutes into my talk and I’m like, “Yeah, I’m crushing it. This is it. It’ll be one take and done. Get this guy out of here. We’ll be good to go.” And at about 14 minutes in the light that he had shining on me just went off. And the TED organizers were like, “Oh, we gotta stop, we gotta stop.” And Baras is like, “Oh, sorry, sorry. It wasn’t plugged in properly. Sorry, I fixed it now.” I was like, “Okay.” I was a little bit upset, but I was like, “Alright, it’s a mistake, it happens. No big deal.”


0:25:00.0 Jordan Syatt: So then we get going again. I’m about 10 minutes into my second take, and talking for 14 minutes for 10 minutes straight… Trying to… It’s tough, and it’s not just talking like monotone, it’s I’m trying to be…


0:25:10.9 Mike Vacanti: You’re giving a TED talk!


0:25:11.8 Jordan Syatt: Yeah! Trying to talk. And about 10 minutes in he… Baras again, sitting a foot and a half in front of me, just starts cracking his knuckles. Like “Crack! Crack!” Super loud. And I’m trying to block it out in my head, I’m trying just like, “Don’t! Just keep going.” But I screw up, ’cause I can’t think about… I can’t stop thinking about him cracking his knuckles. So I don’t say anything ’cause I’m like, “Alright, he’s gotta be done cracking his knuckles now, they’ve gotta be all finished.” So now I’ll do another take, so we’re already about 30 minutes into me just talking, so I take a little break, start again, I get about 10 minutes again, and he starts cracking his knuckles again!


0:25:48.6 Jordan Syatt: And I have a conniption in my head, I’m… I stop and like “Baras, could you not crack your knuckles?” And he goes, “Oh, sorry, sorry, sorry. I didn’t know you could hear that. Sorry.” And so then I go into another take and I get about 8-10 minutes in again, and then he starts fidgeting like crazy again. And he’s a foot and a half in front of me, and I’m trying to just look at the camera, but there’s a 27 year-old Turkish dude just fidgeting right behind the camera. So he’s looking around, looking at the computer, looking at his phone, and I mess up again, I’m like, “Hey Baras, let me just give you this chair so you can sit down in this chair.”


0:26:28.4 Mike Vacanti: Wait, hang on. When you said that you either said something about cracking the knuckles or fidgeting?


0:26:30.9 Jordan Syatt: Yeah, I was gonna… I said… After the… I said the thing about the knuckles, he was like, “What do you do when you’re… You’re speaking in public with someone’s making noise?” And I almost lost my shit. I was like, “Well, Baras, when I’m speaking in public, I’m not memorizing a speech with a camera right in front of my face. I’m talking with the audience so it’s not a big deal.” He was like, “Oh, okay, okay, I thought it wouldn’t be a problem.”


0:26:53.8 Mike Vacanti: But just to have him give you attitude in the situation is… [chuckle]


0:27:00.7 Jordan Syatt: So then I have him sit down on the chair, I’m like, “Okay, this is gonna be fine.” We’re 45 minutes in… 50 minutes into filming, take after take after take. I start going again, 10 minutes in, he starts fidgeting again, going moving all around, the chair’s moving, I’m hearing the chair. I’m like, “Sit, still!” So finally, I stop in the middle of the take and I go “Baras go sit on the couch in the living room, so I can’t see you.” And the TED organizers think that that’s hilarious. [chuckle]


0:27:25.5 Mike Vacanti: ‘Cause they’re on the call!


0:27:26.7 Jordan Syatt: They’re on the call, they’re watching the whole thing, and afterwards they were super embarrassed about what he was doing. But they think it’s hilarious that I was like, “Baras, go sit in the corner.” Baras was like, “Okay, okay, but first, can I have some snacks?” [laughter] I was like… I was like, “You want snacks now?” So then I was like, “What do you want?” He was like, “Do you have chips, tortilla chips?” I was like, “I’ve got popcorn Baras.” He was like, “Okay, okay.” So I get a bowl, ’cause I know if I give him the bag of popcorn, he’s gonna be crunkeling the bag the whole time. So I pour a bowl of popcorn and I sit him…


0:27:58.4 Jordan Syatt: Set him up by the couch, and I started going on the next take and I get 12 minutes in and then all of a sudden I hear… Just him chewing the popcorn. And I lose my mind. I’m like, “This is ridiculous.” So basically, I filmed for three hours straight, I got one okay take. That I was not proud of. I was not happy about it. Got Baras out of the apartment. And then I speak with the TED organizers, they were like, “Hey, we’re really sorry about that. Your talk was really good.” I was like, “Listen, I have a camera here. I have light here, I have a microphone here. Can I do it on my own?” They’re like, “Yeah, totally fine.”


0:28:31.8 Jordan Syatt: So I filmed it all the next day, I got it done in one take, it was good, but yeah, it was a mess, and then I found out the TED organizers were like, “Yeah, and then Baras invoiced us for an extra $200 because he’s had to stay for another hour.” I’m like, “Then I’m gonna invoice him for the snacks that he took!” [laughter] Yeah. Just a mess.


0:28:50.8 Mike Vacanti: Unbelievable.


0:28:51.5 Jordan Syatt: Yeah, but I’m glad it’s done. But to the point that you were making about people saying, “I want that, I want that.” Having now done it, and it’s not up yet, granted it’s not up yet on their YouTube or anything, but having a TED Talk, I don’t think it’s gonna change my career in any way, shape or form. If… The best it does is makes people say, “Oh cool, he had a TED Talk.” But it’s not gonna do anything to take my career to the next level at all. And I think that’s important ’cause I’ve gotten a lot of people being super nice and congratulating me, “Ah, I’ll have a TED talk one day. I wish I could have a TED talk.”


0:29:28.1 Jordan Syatt: I’m like, “It’s a good goal to strive for, but just understand that the TED Talk, I don’t think will change my life at all.” I think all the benefit that I got from the TED Talk is learning the process of doing it, reading the book about TED Talks, learning about how to make a better speech, spending hours and hours writing it. I became a better writer because of it, I became a better speaker because of it, but the actual talk on their YouTube, I don’t think it’s gonna make a difference. I just don’t. Yeah.


0:29:54.1 Mike Vacanti: Yeah. And people do think that there’s like, “Oh, once I get this thing, or if I could just have this opportunity, then I’d be good, then I’d be set.” Whereas it really is just love of the process and continuous effort over time, that is what… That’s the foundation of what building is…


0:30:17.6 Jordan Syatt: I also think that people… A lot of times, for example, people would like to have a TED Talk, for example, so that they can post it on Instagram that they’re having a TED Talk. It’s… That’s fine, and it’s great and it felt wonderful that people were supportive, but it didn’t change anything. And I think that’s what’s important to understand. And for… It’s funny ’cause this is gonna go down a completely different rabbit hole, but it’s one of the reasons why I think so many people are getting married so early and so young, and why I think divorce rates are so high, because I think people literally are doing things like getting engaged and married so that they can get a lot of likes on social media.


0:30:55.5 Jordan Syatt: As opposed to them being like, “Hey, I really wanna spend my life with this person”, because they see someone else getting married and then getting a lot of likes, it’s like, “Oh, I wanna have a crazy wedding, I wanna get married, so I can get that.” I think people are doing things for likes on social media because they want the likes as opposed to, “Is this actually the right move for my life?”


0:31:13.5 Mike Vacanti: Yeah, I see that too. Absolutely, and have for a number of years now at this point. There are two places I wanted to take that I’m gonna go with the one that’s gonna be completely out of left field for almost everyone listening, which is, you talk about basically doing it for status or doing it for the appearance that you are whatever, successful that you’re revered based on what you are posting. That’s… So for us, and I think for everyone listening knows that that doesn’t speak to you and I as individuals. Something that Gary is so good at is regardless of what speaks to him as an individual, he’s really good at seeing consumer behavior objectively.


0:32:04.0 Jordan Syatt: Yeah.


0:32:04.6 Mike Vacanti: Whether or not he agrees with it or disagrees with it, where are the trends? How are people actually behaving? The majority of people, not everyone, which is part of this big bet of his on NFTs.


0:32:18.0 Jordan Syatt: Okay. Yep.


0:32:19.0 Mike Vacanti: And so when he first brought this up to me, probably two weeks ago at this point…


0:32:25.1 Jordan Syatt: NFTs?


0:32:25.9 Mike Vacanti: Mm-hmm. And I was like, “What is that?” And he explained it to me and I didn’t really understand, and then he told me to go to a link that had some NFT art on it, which is digital art, and I looked at it, and I was… I laughed. That was my reaction. I was like, “What is this?” He’s like…


0:32:43.0 Jordan Syatt: ‘Cause it wasn’t art that looked amazing.


0:32:45.6 Mike Vacanti: Yeah. Well, yeah… Art is subjective. But it didn’t… These pieces of digital art were going for, I think at that point, maybe in the 10 to $20,000 range per piece was the least expensive, and they went up to hundreds of thousands per piece, and there were a limited number of pieces on this website, but I was like, “First of all, you can just copy and or… “


0:33:12.9 Jordan Syatt: Screenshot it. [laughter]


0:33:13.8 Mike Vacanti: Yeah, you can screenshot it, and he was like, “But you don’t own it.” And I was like, “Well, what does the owner get, that the person who screenshots it doesn’t get?” He’s like, “The owner gets to say that they own it.” I was like, “Who cares?” And that’s where he brought back, he’s like, “What would a lot of people pay for a blue check mark?”


0:33:29.9 Jordan Syatt: Oh yeah.


0:33:30.9 Mike Vacanti: And in my mind, ’cause I’m not great at consumer behavior, I was like, “Well, I wouldn’t pay anything for a blue check mark. I don’t think I deserve a good check mark. I don’t make content on social media, so why do I need to be a verified contact?” But I guess there are people who would pay money to have a blue check mark because that makes them perceived as better in the eyes of other people. And that’s one of his theses on NFTs in general. That is proof of ownership of something cool is a flex or is a show-off move, especially because he sees the internet maturing combining with VR into future humans or us in the future spending way more time online and in a VR… He’s like, “You can hang your NFT art in your VR world where you’re hanging out.”


0:34:28.2 Jordan Syatt: And VR is Virtual Reality.


0:34:29.7 Mike Vacanti: Yeah. And I’m… It blow in my mind, but it just… When you were talking about people really want that, that’s where my mind went.


0:34:38.9 Jordan Syatt: Just that I still can’t get over that people could just screenshot it. But when you asked him, “Well, what do they get that the other person doesn’t?” It’s… I actually do wonder what do they get, in terms of physically how do you know that they own it?


0:34:51.3 Mike Vacanti: So let me ask you this, why is a print of the Mona Lisa worth so much less than the actual Mona Lisa?


0:35:00.3 Jordan Syatt: Because it’s the real thing.


0:35:00.6 Mike Vacanti: Yeah because…


0:35:01.9 Jordan Syatt: But how do you know?


0:35:04.6 Mike Vacanti: So you know, and that’s where this blockchain technology comes in. So… NF… Most NFTs are built on… So I am no expert in this whatsoever, and I’m just gonna stumble through this the best I can to put it in layman’s terms, so don’t beat me up if you are an expert, but Bitcoin is a form… Is a digital currency “on the blockchain”. There are other… I guess they’re not all currencies, but we’ll call it a currency on blockchain, and one of them is Ethereum. And Ethereum is something that is… There’s a fixed amount of Ethereum produced per year; I think it’s 18 million, and I’m not positive on that, but you can buy a Ethereum right now, you can buy one Ether for roughly $1500.


0:36:00.4 Mike Vacanti: And that’s gone up a lot over the last six to 12 months, I think it actually was up a lot, several years ago, went way up, came back down, but there’s a lot of volatility in these digital currencies, is what we’ll call them. But with Ethereum, you can buy this NFT art and the technology exists where every transaction is proven out. There’s a backlog of every single transaction that can’t be interfered with. So you ask, “How do you know who owns it, the person who screenshotted it versus the person who bought it?” On the blockchain, there is proof of the owner because you can see every transaction date, amount, who bought, who sold, etcetera.


0:36:46.9 Jordan Syatt: Got it, okay, okay.


0:36:49.1 Mike Vacanti: Which is… And I… We’ve talked about investing on here in the past. I’ve put a little bit of fun money that way, just because you never know when Gary recommends something after the whole sports cards thing, I’m listening to what he says. He told me to get into Facebook in 2014-2015. He’s a smart dude, obviously, but I still have my money in ETFs and this is… If it goes to zero and if I lose everything I’ve invested in NFT art, I’m completely okay with that. It’s more of just a fun, see what happens.


0:37:26.0 Jordan Syatt: And the upside potential is huge.


0:37:28.0 Mike Vacanti: The upside is huge. Yeah, yeah, and I’m not gonna sit here and… ‘Cause he has said, “Invest in projects you believe in, invest in things that you like, you’re either supporting the artists. You think is really, really cool.” I’m not the biggest art guy, an ISTJ here, I’m pretty… I’m not… Art isn’t a huge passion of mine, and so this is a very… This is an investment play for me.


0:37:58.0 Jordan Syatt: What do you think about Bitcoin? I get a lot of people asking me why I’m not investing, and I say, “Well, my financial advisor, Mike Vacanti says I should.” What do you think about Bitcoin?


0:38:08.9 Mike Vacanti: Here’s what I think about most things in life that I don’t have time to… Let me give you an example of something I had time to dive into and really understand the nuts and bolts of from a first principles perspective, and that’s nutrition for fat loss. I spent years reading everything I could get my hands on to fully understand as much as I could in that realm. I haven’t done any of that for BitCoin or for most things, what I do do in things that I’m not gonna spend time on fully understanding is what are the people who I respect, admire, trust the most, who I think are very smart, close to that, what are they saying about it?


0:38:52.7 Mike Vacanti: And when Gary, Chamath, Mark Cuban, when a lot of these guys are all saying NFT art… NFTs are gonna be huge, I pay attention there.


0:39:05.1 Jordan Syatt: Got it.


0:39:06.2 Mike Vacanti: With Bitcoin, Peter Thiel has been long Bitcoin. There been a lot of really smart people who are big fan of Bitcoin.


0:39:15.0 Jordan Syatt: Was that the guy who wrote Die with zero?


0:39:17.0 Mike Vacanti: That’s Bill Perkins.


0:39:18.1 Jordan Syatt: Oh. Sorry, sorry.


0:39:18.8 Mike Vacanti: No worries. Yeah. No, Peter Thiel was very early in PayPal. If… Did… If… He might have been a founder of PayPal or a co-founder, very early investor in Facebook, really smart guy. What did he write? No, Peter Thiel wrote Zero to One.


0:39:41.1 Jordan Syatt: Got it, got it, got it. Okay.


0:39:42.1 Mike Vacanti: Yeah. That’s where… Yeah. So a lot of people who I respect are long BitCoin, and so over the last six to 12 months, I’ve put a little bit of money into Bitcoin, and the reason being is I think of it like digital gold. It’s a hedge against the US government printing.


0:40:08.7 Mike Vacanti: Enormous amounts of dollar more than we already have, weakening the US dollar, creating a lot of inflation. So let’s just say we double the money supply overnight, if there were X dollars in existence and now there’s two X dollars in existence, the dollar is weaker as a result. Bitcoin isn’t controlled by the government. Bitcoin is “digital gold” because gold is a scarce resource that there is a limited amount of that humans have assigned value to over time. We just value gold because, right?


0:40:43.6 Jordan Syatt: Yeah.


0:40:44.2 Mike Vacanti: But gold doesn’t do anything, we don’t build things out of gold, it’s not useful, but it has value because we have given it value. Bitcoin is the same way it’s… There can only be so much Bitcoin mined. I think it’s 21 million is the max number of coins that will exist, and so putting… I’m talking one to 2% of net worth towards Bitcoin in case, almost like a bet that it could explode because for various reasons, including bad monetary policy by governments.


0:41:23.7 Jordan Syatt: Got it. This is something I haven’t understood. I might have even asked you before, but I’m an ESTP and I forget… Let’s say the government prints more money, so they double whatever we have. Where does that money go? How does that money get into circulation? They’re not giving it to a business owners and be like, “Here’s more money.”


0:41:48.7 Mike Vacanti: Well, they’re… So for example, and I might know a little bit more than you on this, so I’ll do my best, but not an expert at all. For the stimulus packages for COVID…


0:42:04.7 Jordan Syatt: Yeah.


0:42:05.8 Mike Vacanti: That is money that the Federal Reserve printed and the government distributed to… Some of it was to citizens of the United States. I think… I think $600 per person early on. And then I think there was another one more in the last several months, but there are other places that it went because in that second… I don’t know for the second or third, I really have been not… Checked out of day-to-day stuff in current events, I’m not really a big current event guy in general, but [chuckle] I was never really checked in, but there was in that stimulus package bill, there were a lot of other moving parts too.


0:42:51.3 Jordan Syatt: Right.


0:42:52.3 Mike Vacanti: We’re giving 10 million to this country so that they can do this program, or we’re giving 16 million to this country so that they can do this with it. So yeah, that’s what happened… That’s…


0:43:09.6 Jordan Syatt: That’s one way they could distribute the money.


0:43:11.5 Mike Vacanti: Yes.


0:43:11.8 Jordan Syatt: Got it. Okay. Yeah. I’ve just never understood that. It’s like, “Yeah, we’re gonna print more money”, and I was like, “Well, who’s getting it? [chuckle] It’s not going in my bank account! [laughter] Are they not handing it out on the street in bags?


0:43:23.7 Mike Vacanti: So here’s another example, remember the bail out in 2008 after the big auto companies in the US got bail outs? Too big to fail was a slogan back then, because we didn’t want our US auto companies to fail. We being the government, I guess. I’m not positive, I’m 96% sure that we printed money…


0:43:50.7 Jordan Syatt: That makes sense.


0:43:51.5 Mike Vacanti: And that’s… We weren’t increasing taxes to create more revenue for the government to then distribute to the auto companies… I assumed there was a bill that passed that printed money to give to these companies to bail out the auto companies.


0:44:08.0 Jordan Syatt: That’s… And that’s where I can start to see how maybe politics and business start to mix, where businesses are like, “We’ll offer you this much money”, or politicians are like, “We’ll support your business”. Whatever it is, business and politics starting to mix, people starting to do things for their endorsements or for getting money. It’s as opposed to what they believe, that’s where I can see that starting to mix. For sure.


0:44:29.3 Mike Vacanti: Yeah, it get’s real murky.


0:44:32.2 Jordan Syatt: Yeah.


0:44:32.5 Mike Vacanti: So murky that I don’t even wanna go digging around, I’d rather just focus on things that are within my control as an individual and try to make good there.


0:44:41.5 Jordan Syatt: Yeah, I remember there was a period of time where I was, “I wanna go into politics.” And now I’m like…


0:44:45.1 Mike Vacanti: What period was that?


0:44:46.5 Jordan Syatt: Several years ago.


0:44:47.9 Mike Vacanti: Oh, really?


0:44:48.6 Jordan Syatt: Yeah, several… When I… ‘Cause… I have a Jewish mother, and when I was a kid, she was always like, “You could be the first Jewish president.” And I was like, “Oh, maybe I could be.” [chuckle] But then I got into fitness and that’s what I really love. But several years ago, I really started getting into just learning more about it, just educating myself on it more. And then I was like… That’s when I was like, “You know what? Maybe I could make a difference in all of this. Maybe… ” ‘Cause I was really passionate about it and I saw things that I didn’t like. And then the more I got to learn about it and the more I saw from it.


0:45:19.5 Jordan Syatt: I was like, “Man, if I have anxiety from social media in the fitness industry,” [laughter] “There is no way that I would ever wanna go into politics.” It’s just… I don’t think there’s a… I don’t think there’s a way to get to the top in either side without doing dirty stuff.


0:45:39.7 Mike Vacanti: Yeah.


0:45:40.5 Jordan Syatt: It’s just impossible. It’s impossible to get to the top on either side without doing things you don’t believe in, without having some real skeletons in your closet, and I’m just like, “You know what? I’m gonna talk about calories. I’m gonna talk about dead lifts. I’m gonna help people lose weight. I’m gonna help them get more… I don’t even wanna step a toe into politics, ’cause once you do that, you got a real target on your back.”


0:46:02.6 Mike Vacanti: Yeah. That’s one great reason not to. It’s also… Yeah, that’s interesting, I didn’t know that you were kicking around that route even for a brief amount of time.


0:46:15.6 Jordan Syatt: I didn’t take any steps towards it other than just continuing to educate myself in politics and stuff but I…


0:46:22.7 Mike Vacanti: And there’s… You see pathways to… I think 25 years ago, the pathway to becoming a politician who makes an impact was very different than it is now, because you were drawing in the lines, you were… There was a system, there was a way to do it. And now look at Trump for one and look at an AOC type figure who, through whatever means…


0:46:50.1 Jordan Syatt: Blew up on social media and… Yeah.


0:46:52.2 Mike Vacanti: You’re like, “Oh, if I’m just kingpin social media on the fitness side, maybe I could just transfer over to… ” [chuckle]


0:46:57.9 Jordan Syatt: Well Gary’s always said, I remember early on, Gary always said he was… If he could run for president, he can’t ’cause he wasn’t born in the US. He’s like, “If he could.” He said if he ran for president, he would win. And I fully believe it. I very, very much believe that just based on how good he is at using social media and how good he is at saying the right things and at getting people to believe in him and believe in themselves, there’s no question. I think if The Rock ran for president, The Rock would win.


0:47:29.3 Mike Vacanti: You think so?


0:47:29.6 Jordan Syatt: Absolutely. And I think we’ve surpassed the… We’ve passed the Rubicon and we crossed the Rubicon fuel in terms of if you are… Have a powerful enough presence in the world, basically through social media, you stand a real chance. And I think we’re starting to see there are a few politicians who I see both on the right and the left, who are using social media very well. The vast majority of them don’t. The vast majority of politicians are still, I think, in the old world, but I think we’re starting to see the younger generation coming up, seeing just straight up campaigns on Instagram, just with great video editing and super funny. They’re being much more down to earth where they’re showing who they are.


0:48:13.8 Mike Vacanti: They’re either showing who they are or…


0:48:15.3 Jordan Syatt: Or who they want people to think that they are.


0:48:17.0 Mike Vacanti: Not even people, but the culture, the younger people…


0:48:23.6 Jordan Syatt: Yeah, so it’s very…


0:48:24.8 Mike Vacanti: Branding… It’s branding.


0:48:26.6 Jordan Syatt: It’s 100% branding. That’s exactly right.


0:48:28.3 Mike Vacanti: Good branding. Good branding.


0:48:29.6 Jordan Syatt: Yeah. [laughter] Yep. So I’m writing in Mike Vacanti for the next presidential election. [laughter]


0:48:36.4 Mike Vacanti: Do not! [chuckle] If you are still listening to this episode, do not do what Jordan just said. Please! [laughter] Oh Man! What else we got anything else? Anything else we wanna jam on here, by the way, this is a completely fun episode, if you didn’t listen to the last forty minutes.


0:48:54.6 Jordan Syatt: Two minutes in… And by the way… Yeah. [laughter]


0:48:57.6 Mike Vacanti: We did a pyramid of… It wasn’t how to be a great coach, it was what?


0:49:05.4 Jordan Syatt: Was it how to get more online coaching clients?


0:49:06.6 Mike Vacanti: How to get more online coaching clients.


0:49:08.3 Jordan Syatt: Yeah.


0:49:09.0 Mike Vacanti: Two-part episode with the pyramid of importance on How To Get More Coaching Clients. So if you did not listen to that two-parter, that would be a great one to punch follow-up to this fun episode to get you some more meat, but hopefully you have enjoyed listening to this one.


0:49:26.2 Jordan Syatt: Wanna give a huge shout out to everyone who joined the mentorship during the launch.


0:49:30.5 Mike Vacanti: Let’s go!


0:49:30.8 Jordan Syatt: We were supposed to do that at the beginning of the episode and just completely forgot. We had a really, really exciting launch. Every time Mike and I have launched the mentorship, we get really excited about it because we know it’s in the same way if you get new online coaching clients or new clients in general, you get excited because you know you can actually make a change, you know you can help them. You know if they do what you say, they’re gonna change their life; lose weight, get stronger, be more confident. And over what is three years now doing the mentorship, and every year we do it, we’re seeing people who are just really great coaches, becoming more confident coaches, becoming more competent coaches.


0:50:09.7 Jordan Syatt: Taking on online coaching clients, putting themselves out there on social media and really coming into their own as a coach and establishing themselves as an authority in the industry and helping a lot of clients. So huge congrats to everyone who got in during the launch, and we’re very excited to see how you do this coming year.


0:50:27.6 Mike Vacanti: Yeah. Massive shout out. We had our first Q&A post-launch last week.


0:50:34.5 Jordan Syatt: Two-hour live Q&A. [chuckle]


0:50:36.6 Mike Vacanti: Two-hour live Q&A. We got another one coming up this week, on Thursday, but in that Q&A, so many good questions.


0:50:44.1 Jordan Syatt: Yeah.


0:50:44.8 Mike Vacanti: And such good energy. So many people in there. People mixing it up in the live… In the comments during the live, and it was just really fun, it makes it fun and yeah, so we’re pumped for everyone who joined in this last launch.


0:51:00.6 Jordan Syatt: Yeah, that’s one of the things about the mentorship that I think is the most important aspect of it, is the Q&As where we’re all in a group setting doing it. We have all the courses but one thing I notice from, for example, if you’re working with a one-on-one coaching client in fitness, you don’t wanna give them a million different things to do, and you don’t wanna have a ton of confusing information. It’s just like, “Here’s your workout. Here’s your nutrition. You communicate with me.” That’s it. It’s just these simple things. And with the Q&As, I think that’s the… We have all the courses, we have everything that they need, but that’s where people really…


0:51:36.2 Jordan Syatt: They get to sit down, they hang out with us and whatever questions they have, we ask them, we answer them one by one. And as you were saying in the last live, the people who’ve been on all of the live Q&As are the ones who’ve just dominated their business. People who’ve showed up week after week, month after month, they come to the Q&As, they ask a bunch of questions… I’m just thinking of Eric right off the bat… Eric Friedlander just… He asks 10 questions every time, and he’s…


0:52:02.7 Mike Vacanti: No repeats, no… They’re all good questions.


0:52:04.8 Jordan Syatt: They’re great questions! They’re insightful. And what’s cool to see also with Eric is the evolution of his questions from when he first started to now. The evolution of questions from the beginning, and I don’t remember verbatim, but the questions of how to get more likes? And from that type of beginner type question to the more advanced question of, “Well, how do I help my client who might be struggling with this specific issue? How do I speak to them? How do I phrase it better?” Just the evolution of a coach, which is very cool to see, and I think as a coach, you understand the evolution of a client, but now it’s…


0:52:42.4 Jordan Syatt: I think a lot of the coaches who are trying to build their business, they don’t realize you’re a client, you’re also a student, and you’ll have your own evolution as well.


0:52:49.1 Mike Vacanti: Yeah, yeah.


0:52:50.4 Jordan Syatt: Yeah, so that’s it. Thanks for listening. Thanks for every time we miss a week or two weeks, we get people messaging us saying, “Where’s the podcast?” And we really appreciate that a lot. It’s… We love doing this, we’re excited that we’re back together now in person, it’s a different feel.


0:53:06.3 Mike Vacanti: Yeah, this was a great episode. Weekly episodes coming your way. Thank you very much for listening. And we will see you next week.

0:53:12.6 Jordan Syatt: Have a good one.

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